Every Day Is A Prototype…

is a newsletter about organizational culture, transformation, and design, written for executives and leaders who are interested in getting always-better results from the people you work with and lead. If there is a single attribute that leads to success, it is one that acknowledges that everything can be better. Even the best performing product or service will, in time, commoditize. With this viewpoint, everything can be looked on as a prototype of some possible, better, future.

This applies not only to things, but to lives.

In product, in life and in our cultures we can always get better if we acknowledge that today is imperfect, it’s a prototype.

I’m Phil, author of Irresistible Change: A Playbook for Earning Buy-In and Breakout Success (Wiley 2025). More details about that here. This newsletter is where the ideas keep evolving between chapters.

Subscribe if you’re leading, or trying to survive, organizational change.

Irresistible Change is a registered trademark of Gilbert Workshop LLC.